Adversity brings out creativity
Supposedly this great period of financial turmoil will be a boon to the arts and self expression asĀ we all try to make sense of this new paradigm into which we’ve been plunged. Can’t remember where I read that but I’m pretty sure that was the gist of one of the many ‘it won’t be so bad’ things the NYT, SMH, Guardian, et al. put out from time to time.
I imagine Cards of Change is exactly the type of thing they imagine popping up all over the place. A project started by a group of laid off TBWA/Chiat/Day employees the idea is that you take your business card from your freshly former place of employment, scratch out the now obviously extraneous shit, add a new personal email and pop in a story ‘of positive change’ with a view to being connected to new opportunities.
Kinda cool, and you gotta give them props for the upbeat attitude, especially since the creative expression I’ve seen emanate from most of my newly laid off buddies has been limited to marathon Monday night drinking sessions and contemplating the allure of rent free living with mum and dad. I guess someone has to fly the flag and show the world some can do spirit.
Add your name to the rogues gallery or just go for a laugh at some of the job titles. (Creative Strategy Advocate? Seriously? and you thought that was going to be a stable position?)
Via AdFreak


12. May, 2009 














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